— FULL ARCHIVE
25 years.
Every project.
The complete record. Brand systems for global retailers. Product design for the Fortune 50. Bicycle catalogs and bike packaging. Every era of the work, in one place.
Looking for the curated highlights? See selected work →
— ERA 03
Executive work.
2017 — Present
Enterprise design leadership at Unqork, Havas, and InRhythm. Brand-to-product translation for Fortune 50 organizations. Award-winning wealth platforms, AI-forward design systems, and acquisition flows for global financial services.
— ERA 02
Mid-career practitioner.
2006 — 2017
Founded NOW Creative. Built creative departments from scratch at East Coast Cycle Supply and Iron Horse Bicycle Co. Branding, packaging, e-commerce, advertising, photography direction across consumer brands and trade.
Note to Joe: the grid below pulls from your existing portfolio. Tag earlier-career items with the categories listed in the shortcode (packaging, catalogs, print-ads, etc.) to populate this section.
— ERA 01
Foundational years.
1999 — 2006
Where it started. Gap Inc., Inc 3, Regent Sport — building the craft fundamentals across print, identity, and packaging that everything since has been built on.
Note to Joe: if you don’t have early-career portfolio items in WordPress, this section is optional — delete the era from the page entirely.
Some of this work is older than some of the designers I mentor. That’s the point.