— DESIGN EXECUTIVE · NYC

Brand.
Product.
AI.

 

25 years scaling
creative systems.

I’m Joe Cahill — a design executive operating at the intersection of brand, product, and AI. I transform organizations through clarity, systems, and high-performing teams — across enterprise SaaS, fintech, and global brand.

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25+Years leading design
Ex-IBM · Ex-AmexEnterprise pedigree
3 AwardsWebby · PHNX · Shorty juror
10,000+Mentorship minutes
SELECTED CLIENTS & PARTNERS

— WHAT I DO

Three things
I do well.

I work at the executive table — where brand becomes product, design connects to revenue, and senior talent learns to thrive at scale.

01 / BRAND

Brand Design
& Strategy

Large-scale brand systems that reduce friction while accelerating speed to market. I translate brand into product experiences — building the foundations that let companies like Saks Fifth Avenue operate consistently at global scale.

02 / PRODUCT

Product Design
& Strategy

Enterprise transformation programs connecting design decisions to business KPIs. From American Express to BNY Mellon, I lead cross-functional teams through multi-year modernization work representing significant technology investment.

03 / AI

AI Design
& Strategy

AI-forward product evolution for Fortune 50 and highly regulated organizations. I help teams figure out what AI should do, how it should feel, and where design stays directional — not decorative.

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Design is not
decorative. It’s
directional.

— OUTCOMES

The numbers
behind the work.

A design executive isn’t measured in deliverables. It’s measured in what changes because of the work. Here’s what has.

30–40%
Faster asset production and rollout — across enterprise design orgs
$10Ms
In annual services revenue influenced through design leadership
10+
Design teams built and scaled from the ground up
6yr
Webby Awards juror — evaluating global digital work since 2019

Let’s build
something worth making.